If people do some analysis of search engine optimization techniques, it would be understood by very few and implemented well by even smaller number. Search engine optimization is fetching mainstream success and without a doubt, as the web continues to grow, people will learn, experiment and build better websites.
What this spells is “business opportunity.” For people with the knowledge on how to buy and sell websites, the energy to employ and a tad bit of money to buy the sites there are huge gains to be made. What makes it even more tempting, particularly for young or new entrepreneurs, is the price – we are talking about a lot less finances than it would take to put in stocks, buy assets or acquire a traditional business. Websites can go for as little as a few hundred dollars.
The advantage of buying and selling websites is that one doesn’t have to establish an audience and wait for the site to be indexed within search engines. Most webmasters, even those that don’t know their SEO from their XML, will understand the benefit of link exchanges. Even the most poorly managed sites should have some form of back-link network developed and return a result in the major search engines. It may not be a top ten search result but it will be a result ready for you to optimize and improve.